Our Work > Pinnacle Performance

Elite Tennis Fitness Training through Full Rebrand & Site Design

The Project

Orthoplex helped Pinnacle Performance build its online presence and supported it with creating the brand identity and business model through high-converting website development. As a startup, Pinnacle Performance required a website that reflects their specialized fitness training programs targeting Tennis athletes. The end goal was for visitors to download the app and enroll in the pinnacle coaching programs.​

Orthoplex also provided expert consultation and connected them with skilled designers and videographers to develop a captivating brand identity and engaging high-quality video content.

The Client

Pinnacle Performance is a cutting-edge fitness app designed to elevate tennis players’ performance by providing tailored, scientifically-backed training programs used by professionals at every stage of their journey.

The Challenge

Without content, brand identity and a clear vision, designing a website to promote pinnacle products and services was challenging. The website needed to effectively showcase their high-quality training programs and the tangible results achieved for their students. Pinnacle Performance sought guidance on market positioning and strategies to differentiate themselves from competitors and leverage their website to achieve their goals.

The Solution

As a trusted partner, Orthoplex provided Pinnacle Performance with comprehensive high-converting website development and business solutions.

  • Orthoplex developed a visually stunning and functionally optimized website.
  • The website’s clean, fast, and fully functional design ensured a seamless user experience.
  • Orthoplex’s UI/UX team crafted a beautiful website that aligned with Pinnacle Performance’s brand identity, building trust and credibility with visitors.
  • The website’s easy navigation guided visitors through the training programs, enabling them to easily select the most suitable option through unique workflows.
  • Orthoplex connected Pinnacle Performance with skilled designers to refine their brand identity and visual elements.
  • Orthoplex put Pinnacle Performance in contact with a professional videography team to create promotional video content to be used on the website.

Our Proven Process for Delivering Exceptional Digital Solutions

The Results

Our support to the Pinnacle Performance team through high-converting website development has allowed them to have an extremely successful launch within less than four months.

The Conclusion

Orthoplex played a pivotal role in strengthening Pinnacle Performance’s online presence by high converting website development that effectively attracts new users to their coaching app and training programs.

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Michael Salib, P.Eng, MBA

CEO & Co-founder

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