Credible Online Presence For Award-Winning Automation Company

The Project

We helped Ethos Automation craft a modern and professional website that accurately represents their expertise and high quality work, enabling them to establish greater industry authority and attract more business from leading players in the automation and robotics sector.

The Client

Ethos Automation is a leading provider of engineering, design, and technology solutions for businesses. Collaborating with some of the biggest names in the automation and robotics industry, they sought a website that effectively conveyed their true potential, high work ethic, and ease of contact for potential clients.

The Challenge

The legacy Ethos Automation website faced several challenges:

  • Outdated Appearance and Lackluster Branding: The website resembled an outdated landing page, failing to showcase the company’s brand identity, values, and high-quality work.
  • Poor User Experience and Navigation: The website’s UI/UX was inadequate, making it difficult for potential clients to find the information they needed, leading to a lack of credibility.
  • Ineffective Communication Channels: The website lacked clear and easily accessible contact information, hindering communication with potential clients.

The Solution

To address these challenges, the Orthoplex team implemented a comprehensive website revitalization strategy:

  • Deep Brand Understanding and Target Audience Analysis: We delved into Ethos Automation’s brand identity, target audiences, preferred communication channels, and sales funnel to gain a comprehensive understanding of their needs.
  • Brand-Aligned Website Design: We designed a website that aligned seamlessly with Ethos Automation’s brand identity and values, emphasizing their professionalism, expertise, and commitment to delivering high-quality work.
  • Effortless Client Contact Integration: We prioritized making it exceptionally easy for potential clients to contact Ethos Automation, incorporating clear call-to actions, prominent contact information, and an integration with their direct marketing tool.

Our Proven Process for Delivering Exceptional Digital Solutions

The Results

The revamped Ethos Automation website emerged as a powerful digital asset, delivering the following tangible benefits

The Conclusion

Our expertise in web development and branding enabled us to transform Ethos Automation’s online presence, empowering them to attract more business from leading industry players. The new website effectively represents their value proposition, facilitates seamless communication, and contributes to their overall growth and success.

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Michael Salib, P.Eng, MBA

CEO & Co-founder

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